Photo of young girl selecting a backpack
Photo of mother and son posing with backpack

For many families in the Chicago region, the annual ritual of back-to-school shopping can put their wallets in a pinch. The cost of school supplies, clothing and backpacks adds up quickly, especially for families with multiple children.

To ease the financial burden and prepare students for their first day, United Way of Metro Chicago teamed up with Target to offer $100 shopping sprees to hundreds of local students in the weeks leading up to their return to school.

On a sunny August morning, nearly 100 elementary through high school students from the South Chicago neighborhood excitedly arrived at Target aboard two yellow school buses, where they were greeted and presented with gift cards for their shopping. For three hours, the energetic students scoured the aisles of the megastore, selecting a colorful array of backpacks, lunch-boxes, clothing and supplies.

“This is what our community needs. We need organizations that actually care for our students and are willing to provide options that we don’t have and to give us a financial lift. This helps a lot,” said Brian Sayles, of the shopping spree. Brian is the father of Averi and Bryce, two students at Amelia Earhart Chicago Public Elementary School.

“It’s been great, and I really like the fact that they provided school buses for people who didn’t have another option. We appreciate that a lot,” he added as the family stood in the checkout line assessing their haul, which included pencils, poster-board, paper, socks and more.

Larry Clark, the father of Mariah and Jeremiah, a 2nd grader and 3rd grader from Amelia Earhart Elementary School, shared similar sentiments. “It’s been wonderful. I think the families will benefit greatly,” he said, pushing a cart full of highlighters, notebooks, backpacks and pencils. “It’s that time of the year when you get all the school supplies. It’s a wonderful opportunity to get them ready for the first day of school.”

Other families attending the spree used their gift cards to buy required school uniforms, which can often be a costly purchase at a time when additional supplies are needed. “I think it’s a wonderful cause. It helps out a lot. I appreciate it, I really do,” said Sheila Ramsay, the grandmother of Ryleigh Hull, a student at Thomas Hoyne Fine Arts Elementary School. Ryleigh was eager to glitz up her uniform with her new pastel, glittery socks on her first day of second grade.

The South Chicago Neighborhood Network was instrumental in connecting students to the shopping experience. This coalition of community partners is a part of United Way’s region-wide strategic plan to address neighborhood challenges through focused collaboration between community stakeholders.

“This is what our community needs. We need organizations that actually care for our students and are willing to provide options that we don’t have and to give us a financial lift."
Photo of students and a volunteer shopping

“[This spree] gets kids excited for going back to school and helps the parents not have to worry about all the added expenses, especially if they have multiple kids. In communities like South Chicago, having that extra help is needed,” said Tevonne Ellis, coordinator of the South Chicago Neighborhood Network.

Target’s team of employees were enthusiastic to host the spree and give back to their neighbors. “I think my team members are the most excited. We don’t usually see this many people here this early in the morning, “said Lindsay Foster, the store’s executive team leader of human resources, with a laugh. “It’s exciting, especially right before back to school. The kids come in and they’re ready to shop. They’re buying their backpacks. We just know they’re going to have a great first day of school.”

The South Chicago kids aren’t the only ones headed back to school in style. Throughout the month, hundreds of students residing in the nine other United Way Neighborhood Network communities also attended back-to-school shopping sprees at their local Target stores.

United Way of Metro Chicago would like to thank Target for its generosity in helping prepare these students to return to school, as well as the Neighborhood Network leaders in Austin, Auburn Gresham, Blue Island-Robbins, Evanston, South Chicago, West Chicago, Little Village, Bronzeville, Cicero and Brighton Park that connected the students to the sprees! Because of them, these kids will start their school year on the right foot.

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